Who publishes this site?
Ace Branding publishes this site. It covers Ace Branding's own services, so it is not an independent review. The site exists to answer the questions people ask before choosing a digital PR package, especially thought leaders, and to point them to the next step.
For the firm's full website, including contact details and reviews, visit the main Ace Branding website.
What Ace Branding does
Ace Branding helps thought leaders, entrepreneurs, and businesses enhance their online reputation through major media features, podcast tours, and TV appearances, in order to increase brand awareness, enhance brand credibility, and improve SEO. Its mission is "To Serve Those Who Serve Others" by amplifying the voices of impact driven leaders. Its process is the 3 B's of Branding, starting with a blueprint that defines your core message.
Meet the founder, Luke Hessler
Luke Hessler, Ace Branding's founder and CEO, is a college dropout who started his first online business at 19 with a $600 loan. After learning to brand himself on social media, he was making six figures by 20, and by 23 his business was doing over $10 million a year in revenue with a sales team of almost 10,000 people.
His story has been featured in Forbes, Yahoo Finance, and IBTimes. He has spoken to audiences as large as 10,000 people and shared the stage with Gary Vee, Robert Kiyosaki, and Grant Cardone.
History and timeline
| Year | Milestone |
|---|---|
| 2012 | Luke Hessler launches an online affiliate business and begins building his personal brand. |
| 2015 | Builds an affiliate team of 10,000+ people and a business doing $10M+ in revenue. |
| 2017 | Founds his first agency, helping clients build their brand on social media. |
| 2018 | Has a bad PR experience and commits to being the change he wants to see in the industry. |
| 2020 to 2023 | Establishes a publishing network of hundreds of publications and relationships with thousands of podcast hosts and dozens of TV producers. |
| Today | 1,500+ clients served. |
Where to go next
Start with the digital PR packages guide, read how this guide is written, or browse the FAQ.
Common questions
- Is Ace Branding a public relations firm?
- Yes. Ace Branding is a digital PR firm that helps thought leaders, entrepreneurs, and businesses enhance their online reputation through press features, podcast tours, and TV appearances. Unlike the traditional public relations firm model, it does not require a retainer and it guarantees results, according to Ace Branding's own comparison of the two approaches.
- Has Ace Branding's CEO used the service himself?
- Yes. Ace Branding describes CEO Luke Hessler as "a product of our product." His story has been featured in publications including Forbes, Yahoo Finance, and IBTimes, according to the company's about page. Ace Branding invites prospective clients to search his name and see the results for themselves before booking a call.
- Is Ace Branding a boutique PR agency?
- Ace Branding is a specialist digital PR firm rather than a full service agency. It concentrates on press features, podcast tours, regional TV appearances, and Reputation to Revenue Consulting. If you define a boutique PR agency as a specialist with a focused offer, that fits. Ace Branding states it has served 1,523 clients over 12 years.
- What does an online PR agency do?
- An online PR agency builds your reputation where people research you: news sites, podcasts, and search results. Ace Branding places press features, books podcast interviews, secures regional TV spots, and works on your Google reputation so you control the narrative when people search your name. Ace Branding quotes Ad Week: 81% of consumers research online before buying.
- I had a bad experience with a PR firm before. Is this different?
- Ace Branding's founder had the same experience. Its company timeline notes that in 2018 Luke Hessler had a bad PR experience and committed to being the change he wanted to see in the industry. That commitment shaped the model it uses today: guaranteed results, approval on every draft, and no retainer.
Ready to get featured?
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